I have seen numerous commercials in my life, but this one is by far funny, but quite offensive.
According to Salon.com, "Steve Hall over at AdRants believes that "Cause groups and feminist blogging should be outlawed." Why? Well, before the authorities seize my laptop, I'll try to explain. A lot of people from those two categories were offended by a recent commercial for Method's environmentally friendly cleaning products, and the negative response prompted Method to pull the ad."
The video is below, but here's what you need to know: It begins with a woman watching a bunch of happy, singing bubbles making her tub sparkly clean, then shifts to her getting into the shower and discovering those bubbles are still there, and they're not so nice anymore. In fact, they're the toxic residue of her environmentally unfriendly cleaning products, and they will not only slowly poison her but provide sexually threatening commentary while they're at it! "We give you the impression of clean, and then we get to watch you clean," one explains, at which point they all start leering at the now extremely uncomfortable naked woman and moaning "Oh, baby, yeah" as she washes herself, with the creepitude culminating in a chant of, "Loofah! Loofah! Loofah!"
After the commercial aired, cause groups and female bloggers made sure they let him know how offensive the commercial was to the target audience.
Questions like, "Who the hell thinks it's funny to watch a naked woman being sexually harassed, even by animated bubbles?" And "Were they on crack?" And "They do realize their market is women, right?" And "Seriously? Seriously
WOW!
Steve Hall had this to say about the complainers:
Everyone with a stick up their ass over this should promptly shove it all the way through until it pops out the top of their head. Hopefully they'll die and allow the rest of us to "use the loofa" [sic] without feeling like we're being gang raped in the shower. (Where the hell do people come up with this crap?)
Just for fun, Dow should hire an army of men in Scrubbing Bubbles costumes, send them to BlogHer (and the rest of the female conference circuit) and have them ejaculate foamy white stuff all over attendees. That ought to get some panties in a bunch.
So, what are your thoughts? Does the commercial offend you?
To read more of the article, click here.













